It started with coconuts, slow vacations to the island & the dream of an authentic Aruban boutique hotel.

Boardwalk Coconut plantation

Boardwalk's Story

"Our inspiration was to create a true boutique hotel on the island of Aruba, one that embraces the spirit of island living and captures the essence of the destination"

Kimberly & Stephanie Rooijakkers of Boardwalk Boutique Hotel Aruba
Kimberly & Stephanie Rooijakkers, twin sisters and founders of Boardwalk Boutique Hotel Aruba

Boardwalk’s story begins on land once home to a thriving coconut plantation, a place that later served as a gathering place for scout camps, royal visits, and island celebrations. By the late ’80s, it was a chilled windsurfers’ hideaway, perfectly in sync with Kimberly and Stephanie, who’ve always had a thing for trade winds and bold moves. With big dreams, a whole lot of heart, and their signature can-do energy, they set out to shape something special, somewhere Aruba’s true spirit could be felt in every corner.

Born and raised on Aruba’s sunny shores, twin sisters Kimberly and Stephanie spent their young adult years in Belgium but the island’s warm breeze and easy rhythm kept calling them home. In 2008, during one of their yearly returns, they stumbled upon a former coconut plantation just steps from Palm Beach. It was love at first sight. A heart-led adventure from the very beginning.

Years of dreaming and designing later, Boardwalk blossomed into 49 colourful casitas nestled lovingly amongst the palms. With serene pools, cosy spa, indoor-outdoor fitness suite, the twins’ dream is now a barefoot-luxe escape that, just like them, doesn't take itself too seriously.

What’s guided them from day one? A deep love for Aruba, its nature, its people, its happy island vibe. Every decision, from the layout to the little details, is rooted in care, sustainability, and local connection.

Our Dedication

The world is racing against time, and it feels as if every second is accounted for. In the relentless pursuit of careers, family obligations, and the daily hustle, we often lose sight of what truly matters: joy, connection, and the simplicity of life.

At Boardwalk, we believe in the power of pause. We believe in vacations not just as escapes, but as gateways to happiness. Nestled in a former coconut plantation near Aruba’s Palm Beach, Boardwalk is more than a boutique hotel; it’s a sanctuary for the soul. Here, happiness isn’t just a fleeting feeling; it’s the very essence of our existence.

Every casita in our tropical oasis is a testament to our belief: that well-curated vacations can indeed be the boosters of happiness. We thrive on the details - in design, in service, in hospitality. We craft each experience to not just meet expectations, but to transcend them, allowing our guests to experience the vacation of their dreams, in all its barefoot luxury glory. But Boardwalk’s joy goes beyond the boundaries of our property. It resonates in the smiling faces of our guests and staff, in the warm greetings of our neighbors, in the vibrant pulse of Aruba - the One Happy Island. We are one with our island; we breathe its spirit, celebrate its culture, and cherish its natural beauty.

Slow down, savor the moments, connect with yourself, with loved ones, or with a stranger who might just become a new friend. Island living is about taking it one day at a time, finding bliss in the sunsets, joy in the sea breeze, and peace in the rustling palms.

Our commitment is to create moments of pure enjoyment, making every stay a celebration of island living and 
the pursuit of genuine happiness.

Boardwalk Coconut plantation

Where it all began

Coconuts, slow vacations to the island & the dream of an authentic Aruban experience

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